The next iPhone might get a massive price hike

Apple has been steadily adjusting pricing across its ecosystem, including recent hikes to iCloud+ in select markets. Now, the tech world is buzzing with a question that 205focus.com is tracking closely: Is the iPhone 18 series next in line for a significant price jump?

Major Price Hikes on the Horizon?

If the latest industry rumors hold weight, the answer is a resounding yes—and the increase could be substantial. According to 9to5Mac, the iPhone 18 Pro and iPhone 18 Pro Max may see price surges between $250 and $300. These projections, shared by analyst Jeff Pu on X on Friday, cite rising memory costs and shifting demand as primary drivers.

This follows a report from The Wall Street Journal from June that estimated a $1,299 starting price for the Pro models. However, outlets like 9to5Mac suggest that a price point of $1,399 or higher is increasingly likely.

Contextualizing the Increase

AppleInsider points out that while analyst track records vary, a $250 to $300 hike aligns with previous premium product adjustments, such as the $200 increase seen on the 13-inch iPad Pro, which now starts at $1,499.

This trend toward higher-cost devices arrives as budget-friendly options become increasingly scarce. A new report from Omdia highlights how soaring component costs have made entry-level pricing models less viable for manufacturers.

Release Date Uncertainty

There is also uncertainty surrounding when we will actually see these devices. While the iPhone 18 was originally slated for a fall release, Mashable reports that availability could potentially slide into 2027.