Modern ear-piercing studio joins Huntsville’s Bridge Street lineup
Studio focused on safety, care and connection with licensed nurses.
Chloe Mitchell 
Bridge Street Town Centre is elevating its retail landscape with the arrival of Rowan, a modern ear-piercing studio that brings a fresh, nurse-led experience to Huntsville.
A New Standard for Piercing
Occupying a 997-square-foot space, the new studio is conveniently situated between Oxford Street Menswear and Kendra Scott. Rowan distinguishes itself as a mom-founded and women-led company that prioritizes safety and medical expertise. Every service is performed by licensed nurses according to the proprietary Rowan Clinical Piercing Standard®, ensuring a precise and secure experience for clients of all ages.
Beyond its professional piercing services, the studio offers a curated selection of hypoallergenic earrings designed for long-term comfort, as well as specialized aftercare products developed with input from the company's medical advisory board.
Growing the Bridge Street Experience
Marcie Glover, marketing director at Bridge Street Town Centre, noted that Rowan is a perfect fit for the lifestyle center's focus on experience-driven retail. The addition comes as the center continues to grow its portfolio, having recently welcomed brands like Madewell and L.L.Bean.
Rowan Founder and CEO Louisa Serene Schneider expressed excitement about the expansion, stating, “We’re thrilled to open our second Alabama location at Bridge Street Town Centre. With every piercing performed by a Rowan piercing nurse, our studios are thoughtfully designed to ensure a hygienic experience rooted in care and connection.”
More Coming to the Center
The arrival of Rowan is just one piece of the puzzle at the open-air lifestyle complex. Management recently announced that North Italia, Shake Shack, and Sweet Paris Creperie & Café are slated to join the vibrant dining scene soon. These additions will join an existing lineup that features favorites like Apple, LEGO, lululemon, Sephora, and The Cheesecake Factory.
Bridge Street remains a cornerstone of the Huntsville community, featuring over 207,000 square feet of Class A office space, alongside hotel accommodations including the Westin, Element by Westin, and Hyatt Place, plus the Seleno luxury apartments. For further details on events and store directories, visit bridgestreethuntsville.com or follow the center on Facebook and Instagram.
